Making Madison


Do we have real leaders ready to meet the challenges of 2020?

Back in early March, the most tumultuous things we all faced were accelerating change and living through a contentious presidential election in a battleground state. Now, the stacked disruptions of pandemic, economic collapse, and pervasive demands for equality turned our whole world upside down.

Don’t waste a crisis, part 3: Prepare yourself!

Reopened Wisconsin will look much different than before. New safety measures will change the way we interact in public. There will be seen and unseen actions many of us will take. Geez, I washed my hands more in the past eight weeks than in the rest of my life combined! Still, these actions are critical to minimize new flare-ups. We will recover from this crisis in direct proportion to our willingness to put other’s well-being in front of our own.

About This Blog

Brinkman ThumbBuckley Brinkman is executive director and CEO of the Wisconsin Center for Manufacturing & Productivity and writes about the manufacturing sector in Greater Madison and throughout Wisconsin. He has a breadth of experience in helping companies drive growth, world-class competitiveness, and performance excellence, and has led efforts to save dozens of operations in the U.S. by finding new ways for them to compete. A Wisconsin native, Brinkman holds a business degree from the University of Wisconsin and an MBA from the Harvard Business School.

In Business magazine