UW officials roll out policies for alcohol sales at upcoming basketball, hockey games 

New policies for serving beer, wine, and hard seltzer are now in place for events at the Kohl Center and LaBahn Arena, the Wisconsin State Journal reports. The changes will not apply to football games at Camp Randall Stadium.

UW officials say no brand will have exclusivity when alcohol sales expand to general ticket holders for Badgers hockey and basketball games this season. Levy, the company that manages concessions at Wisconsin venues, will work with local distributors and stock a diverse array of products.

Fans aged 21 and older will be limited to two alcoholic beverages per purchase according to the athletic department’s new policies for event alcohol sales. Anyone looking to purchase beer, wine, or seltzer who appears to be 40 or younger will have their IDs verified by electronic scanners.

Draft beers will be limited in size to a 20-ounce cup; 16-ounce aluminum cans or bottles of beer or seltzer will be served with the cap removed; and wine will be served in 6.5-ounce pours in a cup.

Sales will begin when gates open, typically 90 minutes prior to the start of an event. Cutoff time will vary by event. Concession stand staff must be at least 21 to sell alcohol and must have completed a responsible alcohol service training program. Managers and supervisors will need to complete an alcohol training program administered by the National Restaurant Association.