Restaino & Associates joins ERA Real Estate
Restaino & Associates has joined ERA Real Estate, making Restaino one of 13 “ERA-Powered” companies in the country, but it doesn’t mean the Madison-based residential realty company is losing its local autonomy, according to its owner.
Established in 2008, Restaino’s eight offices will now serve clients in Dane, Green, and Columbia counties as Restaino & Associates ERA Powered, marking ERA Real Estate’s entry into the Madison market. While ERA Real Estate is considered an exclusive club, it’s different from other franchises in that it offers a Powered By option in which members gain the ability to leverage the technology of a national brand while maintaining their community presence and identity.
“We did not sell our company or any part of it,” explains broker/owner Ron Restaino. “Decisions will continue to be made by us, right here in Madison, and our brand identity and corporate culture will not change.”
Restaino went on to explain that all franchise fees charged by ERA will be absorbed by the local brokerage and will not be passed on to its agents. “It is our goal,” he says, “to empower our agents to increase their real estate business without any impact to their bottom line.”