Milwaukee named No. 32 best city for sports business

The Sports Business Journal recently released a list of the top 50 Best Sports Business Cities and Milwaukee tied for No. 32 with Detroit, according to a report from the Milwaukee Business Journal. Minneapolis/St. Paul came in at No. 4 on the list, while Chicago ranked No. 9.

The criteria for ranking the cities were complex. Cities had to be home to multiple tenured franchises, events, modern venues, sponsors, agencies, media partners, and other critical vendors, located within reasonable proximity of each other to knock out meetings with multiple organizations without overspending on hotel and meals.

The cities also had to foster a climate of support from their residents, businesses, and local governments; be affordable to visit and/or live in; and offer intangibles that are intrinsic to doing business, such as personal safety, quality hospitality, and entertainment options.

What Sports Business Journal wrote about No. 32 Milwaukee:

“Visit the GMR Marketing headquarters and make stops at Miller Brewing Co., Harley-Davidson, and Good Karma Brands while in town. Average annual sports attendance is a staggering 2.5 times the market’s population.”