IBTV Inside Peek: World Dairy Expo 2012

This week, IBTV interviews Mark Clarke, general manager of the World Dairy Expo, and others about Dane County’s largest exposition, held annually at the Alliant Energy Center. This year the expo, themed “Market Fresh,” broke a number of records, including the largest number of exhibitors and attendees. The expo is estimated to have a $50 million economic impact on Wisconsin.