IBTV: Behind the Scenes at the IB Seminar 80/20 Rule

This week IBTV stops by the recent IB Seminar “The 80/20 Rule” to interview speakers Anita Matcha, Strategy Advisor for Smith & Gesteland, LLP and Alice Torti, Co-owner of Great Big Pictures for their insights on the rule and how to apply it to your business. Anita fills us in on the basics of the rule along with barriers to implementation, while Anita gives us a case study of how her company is using the rule in all facets of their business to grow and create a more profitable business.