Epic link: LinkEHR piggybacks on Epic's success

The phenomenal growth of Epic in Verona is hardly occurring in a vacuum, and now at least one company is looking to capitalize on its success.

Jasmin Patel, 39, a former Epic employee from the old Tokay Boulevard days, launched LinkEHR earlier this year, and although he lives in Southern California, he’s hired Jill Gennerman, 40, to lead the company’s Madison operations. Gennerman, managing director, is a former CUNA Mutual employee who seized on this opportunity when a mutual acquaintance passed her name along to Patel.

“The reason we started this company was to help Epic clients take care of their post-go-live support at a reasonable cost with high efficiency,” Patel says. In a nutshell, Epic installs its software and LinkEHR supports it after installation.

The company provides support services remotely, out of the Fitchburg office, which also eliminates overhead costs otherwise involved in travel. Several pricing models are available.

“If it’s a very complex technical problem after a client goes fully live, they still go to Epic, but Epic doesn’t take every call,” he claims. And that’s where Patel’s company comes in. 

LinkEHR is targeting any hospital or medical group that has live, already installed Epic software. Gennerman believes the work they do for customers will be monumental for a health care industry in the midst of a historic transition that demands more efficient operations. “Instead of having people on-site to do a substantial amount of [support work], they can use a service management company to do that work for them, with the same consistent performance and result.”

To the best of their knowledge, Patel and Gennerman say they’re the first to do what they do. “There is no one up and running and doing what we’re doing today, but they’re very close on our heels,” says Gennerman. 

With 32 employees hired since January and plans to reach 40 soon, it appears LinkEHR’s growth is nowhere near “epic” proportions, but the company has been hiring former Epic employees who have satisfied their one-year Epic non-compete clause and operational staff who may have worked for the software giant’s clients in the past.

The company works with Epic, when necessary, and its employees attend Epic events to keep abreast of changes. “[Epic] continues to maintain the larger repairs and initiatives, and we work with them collaboratively to get those things done,” explains Gennerman.



LinkEHR received funding from two partnering groups, Serj Solutions, a consulting company owned by Patel, and Lancaster General Health of Pennsylvania, a hospital system and LinkEHR’s first client. The owners also dipped into their personal savings. 

Patel and Gennerman see LinkEHR as a cost-saving solution for medical groups needing to cut budgets due to the Affordable Care Act. “Consulting will not last forever,” Patel cautions. “Everyone knows that … organizations don’t have unlimited supplies of funds, particularly with the health care reforms coming up.

“Any business model that relies solely on us charging a lot of money to the client on a short-term basis didn’t seem like a long-term business model,” he adds.

Gennerman agrees. They’re in it for the long haul, but they’re not focused on growing into a mega-company. In the next several years, they’d be happy with six clients and 200 to 300 employees. 

5520 Nobel Drive #125
Fitchburg, WI 53711
608.819.5200 | linkehrchp.com

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