Beth Viney, National Construction and NCI-Roberts Construction

IB’s Professional of the Week is the premier way to meet Dane County’s professionals. This week features Beth Viney, business development manager, National Construction and NCI-Roberts Construction​.

What are the most challenging and rewarding aspects of your job and why?

Each day is a new experience! Madison and its surrounding communities are filled with energy, vitality, and continued growth. Intriguing people from all walks of life, be it corporate, commercial, philanthropic, civic, or nonprofit, bring a renewed vibrancy to the future of all who live, work, and play in this beautiful region. The most rewarding aspect of my role as business development manager is engaging with our most valued resource — our clients and business partners within our community — and helping them achieve growth and success. We don’t just build buildings; we help build communities, and we keep the organization’s mission at the center of what we do.

Who do you look up to or admire in business and why?

My first employer at the age of 14. Her name was Nancy Reidy, and to this day, she laid the foundation for a strong work ethic, determination, tenacity, and vision. She emphasized the importance of exemplary customer service, as well as taking pride in a job well done. And, she loved then, and still does, all things canine.

What has been the high point of your career so far?

Today! Being new to the construction industry, I have enthusiasm and unbridled energy to learn all I can each day and connect with dynamic and diverse clients and business partners. To be involved in the growth and ultimately the economic health of a community is the ultimate reward.

Thinking back on your career, what advice would you give your 21-year-old self?

Set no boundaries. Set no limits. Be the voice for those who cannot speak. Be true to yourself. Every day is a gift.



What would you say are the best things about living and working in Dane County?

The physical geography and beauty of the rural southern Wisconsin region is unmatched. From the bustle of the Capitol, UW–Madison, and health care and technology campuses, to the farmers market, UW sports, and the peace and serenity of rural communities, the diversity of the people and all we have access to makes it the best place to live in the U.S.

Do you have any secret talents or abilities that people would be surprised to discover?

This one is definitely not a secret! My love of all things canine has been with me since the day I was born. As founder of Czar’s Promise, a Madison-based, nonprofit organization dedicated to providing support for canines and companion animals diagnosed with cancer, as well as funding pediatric and canine cancer research here within our own community, dogs are my favorite topic of conversation!

What are your guilty pleasures?

Very simple: I love a Wisconsin snowstorm. Standing in the blowing snow with my dogs, feeling the cold wind against my face, and breathing the air is, for me, the perfect moment.

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