Bakery to move into former frozen yogurt, ice cream shop in Middleton

Miggy’s Bakes, owned by 25-year-old entrepreneur Shelby Olstad, is slated to open in late April at 6712 Frank Lloyd Wright Ave. in Middleton, according to a report from The Capital Times. The location was previously home to the frozen yogurt franchise Menchies as well as the Mexican-style ice cream shop La Michoacana.

Olstad is planning a big bakery case with cookies, cakes, and cinnamon rolls, soft serve sundaes, and later-than-a-typical-bakery hours, from about 11 a.m. to 8 p.m.

Olstad founded Miggy’s Bakes out of her parent’s house in January 2019, a few months before graduation from the University of Wisconsin–Madison, and it continued for the next two years as a side hustle to her regular job doing social media marketing for a startup app called Spin.

Miggy’s currently has nine employees, with one full-time baker along with Olstad and seven part-timers.