Marketing & Media

Hanging in there

During a period that can aptly be described as the COVID-19 cold shoulder, perhaps the most repeated phrase of local business operators has been a hopeful one. “When we come out of this” not only reflects their hope for a rebound, it speaks to their eagerness to get back to business.

Edible Madison purchased by local entrepreneurs

Christy McKenzie, farm-to-table Pasture and Plenty café founder, and Cricket Redman, principal of design studio Cricket Design Works, have formed Forager Publishing LLC and acquired the rights to publish Edible Madison from Jamie Lamonde, founder, editor-in-chief, and publisher of the magazine.

Isthmus launches donation program

After an outpouring of support, Isthmus announced it would be launching a donation program to support the local journalism work of the alt-weekly newspaper and would be “working hard to get back to the business of journalism.”

800 reasons to celebrate

In Business has been showcasing some of its best and brightest professionals under the age of 40 since 2001 and, remarkably, 90 percent of past honorees still live and work in the Madison area.

14 local black-owned businesses recognized

The strength of the local black business community will be on full display during the third annual Madison Black Chamber of Commerce Awards Dinner Recognition & Exhibition.

Raising the curtain on Act II

Second chances take many forms and admittedly give the impression that you flubbed your first chance, but many second career chances are pursued willingly, not as the result of failure.

Leading in a time of change

2019 was a watershed year for Dave Franchino, president and principal, as he led the transition of 52-year-old Design Concepts to a rebranding as Delve.

Madison execs wish big for 2020

As we look ahead at all 2020 has to offer, we checked in with some of Greater Madison’s top execs — who also happen to be winners of our 2020 Executive of the Year awards — to see what tops their wish lists for their businesses/organizations and the entire region in the new year.

Celebrating exemplary leaders

Quality management isn’t the only ingredient in business success, but it is the most essential one. With that conviction, IB launched the Executive of the Year awards program seven years ago, and in that time, our belief that executive excellence is worth celebrating has only grown stronger.’s most-read stories of 2019

It was another busy year for businesses in and around Greater Madison, and even if some of the region’s biggest news stories weren’t explicitly about business, our coverage area still saw a number of new businesses open, old businesses close, and a surprising number of business scandals to keep things interesting.

Dane County home sales up in November

The latest report from the Wisconsin Realtors Association indicates an increase in Dane County single-family and condominium sales in November, although inventory has dropped again.

Lindsay, Stone & Briggs to close

After 41 years in business, Lindsay, Stone & Briggs, one of Madison’s most respected marketing firms, is winding down operations over the coming weeks.

Mapping her future

For Jessica Marking, an event specialist at WPS Health Solutions, May 1, 2019 started and ended like any other day, not knowing that just 24-hours later, her life was about to change.

Gordon Flesch buys Indiana firm

Gordon Flesch Co., an office technology company based in Madison, announced it will acquire Indiana Business Equipment, a Canon dealer located in Terre Haute, Indiana.

Fetch Rewards to double employees

Armed with a new $25 million Series B investment from Greycroft and, Wes Schroll, founder of Fetch Rewards, plans to double the company’s staff over the next year.

Beans n Cream takes on Starbucks

For a small bakery and café with just three locations, competing with the likes of Starbucks doesn’t sound realistic. But with the help of a local tech startup named Drip, the Sun Prairie-based Beans n Cream is aiming to prove that small businesses can have nice things, too.

In Business magazine