Gift from the heart
State Bank of Cross Plains helps employees reinvest in local communities to celebrate 110-year anniversary.
Checks all around: State Bank of Cross Plains employees supported a variety of local causes with the $17,000 raised during the bank’s anniversary fundraiser.
Photos courtesy State Bank of Cross Plains
From the pages of In Business magazine.
January marked the end of a yearlong anniversary celebration for State Bank of Cross Plains (SBCP) that focused on the community aspect of community banking.
To commemorate 110 years as an independent community bank, SBCP enabled its employees to donate $110 each as an investment back into the communities served by the bank’s locations.
“We were looking for a way to thank our customers and the communities where we live and work,” shares Jim Tubbs, president and CEO at State Bank of Cross Plains. “Anniversaries are about celebrating strong relationships. We wanted to give an anniversary gift that represents how much we cherish these relationships. The idea of letting each employee choose an organization to support via donation came from that brainstorming dynamic. By providing a few very basic parameters, we felt this fit very naturally with our existing values and personality.”
In the end, every single one of SBCP’s nearly 175 employees contributed, directing more than $17,000 in total donations. “We were not only prepared to provide the funds for every employee to participate, we strongly encouraged participation and did end up giving out a donation in every employee’s name,” notes Tubbs. “While employees were encouraged to participate, it was not required, so I’m really inspired by the fact that every single employee did end up making a donation. However, I’m also not surprised by that level of participation.”
SBCP employees could choose any cause or organization to support. The only guideline was the $110 amount and the local focus. As a result, employees donated to more than 90 different organizations — and in most cases, they hand delivered the checks. Despite the variety of groups, the causes often fell into a handful of broad categories, such as:
- Taking care of our communities’ older adults;
- Supporting animal welfare and animal service relationships;
- Investing in community housing, services, and overall development (parks, schools, and more);
- Creating safe and healthy places to live (food pantries, domestic abuse survivor support, environmental cleanup, and other similar groups); and
- Providing care and supporting research for a variety of health issues and diseases.
While the majority of the gifts were single donations, there were some popular causes that received multiple gifts, including:
- $1,320 to Dane County Humane Society
- $660 to NorthWest Dane Senior Services
- $550 each to Domestic Abuse Intervention Service (DAIS) and Agrace Foundation
- $440 each to Gilda’s Club, Ronald McDonald House, Make-A-Wish, Habitat for Humanity of Dane County, Middleton Outreach Ministry (MOM), Waunakee Neighborhood Connection, and the Alzheimer’s & Dementia Alliance of Wisconsin.
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