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9th Annual IB Expo & Conference, Part 2

Beginning with a rousing keynote presentation from former Walt Disney World customer service expert Dennis Snow and ending with a lively happy hour on the Expo floor, the ninth annual IB Expo & Conference brought together Madison-area professionals with the businesses that serve them. Held Oct. 16 at the Alliant Energy Center, close to 1,200 local professionals attended to mingle with nearly 100 exhibitors throughout the day, as well as to take in three professional development seminars and gain critical business insight from area experts on leadership, branding, and sales. Among this year's highlights were a new collaboration with Madison Magnet, which hosted a series of activities aimed at a young professional audience; artists from Fitchburg-based TruScribe creating real-time, hand-drawn sketch notes from the keynote and other presentations; and live-streamed interviews from the Expo floor by former WKOW TV nighttime anchor Greg Jeschke. Photos by Crimson Sun Studios. (For information on getting your event featured in the IB Gallery, email

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