with Spencer X Smith


Sun Prairie business excels through real-life social media

A local company is tackling its own brand awareness problem with a very bright and creative solution.

Posted at 12:16 PM | Permalink | Comments


1 social media number no one is talking about

Top-of-mind. What a powerful yet often forgotten term in the online realm.

Posted at 03:52 PM | Permalink | Comments


Do social media the Walt Disney way — How to “plus it”

Mickey Mouse is the reason you’re not using social media the way you should. Really.

Posted at 11:50 AM | Permalink | Comments


Everyone’s biggest fear about social media and how you can overcome it

Have you ever stopped yourself from pressing the “Share,” “Post,” or “Tweet” button because you fear criticism?

Posted at 11:39 AM | Permalink | Comments


10 social media and digital marketing tips from Madison’s experts

Are you looking for the latest tips and tricks in social media and digital marketing? This month, I turned to 10 of my favorite local experts to ask what they’ve learned in 2016.

Posted at 09:37 PM | Permalink | Comments

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About This Blog

Spencer X Smith is the founder of Madison-based social media marketing company AmpliPhi, and an instructor at the University of Wisconsin and Rutgers University. He was formerly a vice president of sales for two Fortune 100 companies. He's been called a "social media expert" by Forbes, and AmpliPhi is the winner of four consecutive (2016-2019) In Business magazine Executive Choice Awards for Social Media Consulting Company. Spencer has spoken at over 250 events since 2015, including a presentation at the New York Stock Exchange in 2017. His book ROTOMA: The ROI of Social Media Top of Mind was featured in Forbes and is an Amazon bestseller.



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