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Sep 28, 201712:46 PM#SocialBiz

with Spencer X Smith

4 social media lessons from Donald Driver and speaking at the NYSE

(page 1 of 2)

I was fortunate enough to run into Green Bay Packer legend Donald Driver at the LaGuardia airport in New York City last week.

Technically, we were both on a bus that was driving us to our plane on the tarmac (first time that’s ever happened).

Suddenly, there was a very familiar-looking guy standing next to me.

Me: “Donald, could I get a quick selfie with you? There’s no way I can’t ask you since you’re literally standing next to me.”

DD: “Of course.”

Me: “I really appreciate you being so gracious. Thanks for everything you do for the community, too.”

DD: “Thank you. It’s my pleasure.”

Unfortunately for Mr. Driver, apparently I was the only person on the bus who was comfortable saying something to him first. Just after that, the whole bus clamored for pictures.

Did Driver say, “No more pictures. I’m tired. Please just leave me alone?”

No way.

He realized this is an once-in-a-lifetime opportunity for everyone on that bus, and — true to his fantastic reputation — he accommodated everyone. And now I’m bragging about him to the In Business audience.

Next time you’re tired and don’t feel like being nice, know there are other people out there who are expected to be friendly 24/7. Donald Driver sets the bar for all of us.


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About This Blog

Spencer X Smith is the founder of Madison-based social media marketing company AmpliPhi, and an instructor at the University of Wisconsin and Rutgers University. He was formerly a vice president of sales for two Fortune 100 companies. He's been called a "social media expert" by Forbes, and AmpliPhi is the winner of four consecutive (2016-2019) In Business magazine Executive Choice Awards for Social Media Consulting Company. Spencer has spoken at over 250 events since 2015, including a presentation at the New York Stock Exchange in 2017. His book ROTOMA: The ROI of Social Media Top of Mind was featured in Forbes and is an Amazon bestseller.



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