#SocialBiz

with Spencer X Smith

May 2018

05/10/18

Facebook is spending $25M to show you live baseball — here’s why

On April 11 of this year, I turned on the Milwaukee Brewers game. Not on broadcast TV, not on cable TV, and not even on the radio. On Facebook.

Posted at 11:31 AM | Permalink | Comments

05/01/18

Want your employees to share your company’s social media posts? You must do this first

LinkedIn is often credited with coining the term “employee advocacy” as the active promotion of your company by the people who work for it.

Posted at 11:12 AM | Permalink | Comments: 1

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About This Blog

Spencer X Smith is the founder of Madison-based social media marketing company AmpliPhi, and an instructor at the University of Wisconsin and Rutgers University. He was formerly a vice president of sales for two Fortune 100 companies. He's been called a "social media expert" by Forbes, and AmpliPhi is the winner of four consecutive (2016-2019) In Business magazine Executive Choice Awards for Social Media Consulting Company. Spencer has spoken at over 250 events since 2015, including a presentation at the New York Stock Exchange in 2017. His book ROTOMA: The ROI of Social Media Top of Mind was featured in Forbes and is an Amazon bestseller.

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