#SocialBiz

with Spencer X Smith

July 2016

07/14/16

WIIFM — Tune your social media channels to this station

“What should my company share on social media?” is the second most common question I hear when giving presentations (the first being “What is a hashtag?” an article you can read at IBMadison.com).

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About This Blog

Spencer X Smith is the founder of Madison-based social media marketing company AmpliPhi, and an instructor at the University of Wisconsin and Rutgers University. He was formerly a vice president of sales for two Fortune 100 companies. He's been called a "social media expert" by Forbes, and AmpliPhi is the winner of four consecutive (2016-2019) In Business magazine Executive Choice Awards for Social Media Consulting Company. Spencer has spoken at over 250 events since 2015, including a presentation at the New York Stock Exchange in 2017. His book ROTOMA: The ROI of Social Media Top of Mind was featured in Forbes and is an Amazon bestseller.

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