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July 2019


Your complete trade show marketing checklist

Planning to exhibit at a trade show or conference means juggling a lot of tasks and project management. Here’s a timetable to help you plan your company’s presence at the next sponsored event.

Posted at 01:12 PM | Permalink | Comments


Giving the current market environment a good sniff

Last week, I participated in a corporate retreat located in far northern Wisconsin. During the retreat, we heard that there is science supporting the importance of being outdoors for our physical and mental health.

Posted at 08:00 AM | Permalink | Comments


Are we succeeding with the ‘buy local’ movement?

Buy local. You’ve probably seen reminder signs with messages like this around town. For most of us, we know we should buy locally, but do we follow through?

Posted at 10:57 AM | Permalink | Comments


How to build a VC pitch deck that smells of money

As a new entrepreneur, you’ve been building your startup for months, and now you’re ready to start pitching to the venture capital community. You may be ready, but is your pitch deck? Are you sure you have the right elements to attract a VC?

Posted at 11:24 AM | Permalink | Comments

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