Feb 13, 201811:55 AMMaking Madison
with Buckley Brinkman
Exponential change coming to Wisconsin
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People and their organizations will adapt or be left behind. Transformation will create flux, opening new advantages for those moving aggressively. Old competitive rules will become obsolete as new players redefine the game. The people and companies who make the new rules will see their wages and earnings rise, and their competitive position improve. Those that remain complacent about the future will wonder what hit them. Make sure you’re one of the winners in this new world.
Here’s one idea. Deloitte’s Michelle Rodriguez outlines five steps to winning in this environment. First, focus intensely on customer needs, because strategy starts in the marketplace. Next, balance short-term and long-term actions in a portfolio approach. You must address both in order to succeed. Third, take a strategic focus. It’s easy to get lost in daily issues and that can be fatal. Fourth, operate outside traditional boundaries by engaging partners and creating collaborations that strengthen market positions. Finally, adapt and persevere. Success rarely happens on the first try. Winners keep at it.
Winners will take advantage of the coming phase change. They will “zoom out” and decide how they and their business will look in 20 years, identifying what’s most critical for future success. Then, they will “zoom in” and decide on two to three things they can accomplish in the next three months to start their journey. The key through all of this is to think big, start small, and move fast!
It’s an exciting time for Wisconsin, and you can be one of the winners in this new environment. Are you ready?
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