with Michael Dubis, CFP
Have you heard about the “Great Rotation” of investor money out of bonds and into stocks? Google it and you will come up with thousands, if not millions, of hits. According to the Great Rotation theory, investors will eventually tire of (or no longer accept) the low yields in the bond markets and rotate their investments to stocks. The concept was originated by a brokerage firm. It has become a media darling. It’s very catchy and simple — perfect ingredients to inspire reaction. Brokerage firms and the media profit when concepts that are catchy lead to transactions.