4 quick tips to using webcam technology to increase your influence

There is power in making a genuine connection with others. When coming face to face with those we work with, lead, or service, we create a stronger bond and deeper connection.

If you’ve ever gotten to know a client or co-worker over the phone, only then to later meet them face to face, you will understand. The relationship heightens and becomes more personal. When we can see others, we get the chance to observe body language and really get to know them in a more authentic way.

Technology has gifted us with webcams. Now, with the simple push of a button, we can get face to face with others, no matter where they are in the world, and deepen our relationship in a way not possible before.

Regardless of its accessibility, I find many professionals still reluctant to turn on their cameras. It’s a bit counterintuitive. If you know building a stronger relationship will result in more sales, better client or employee engagement, a more effective working relationship, and a more efficient conversation, why wouldn’t you do it?

Some of the excuses I hear include, “I don’t like the way they look on camera” or “I don’t feel as comfortable with the technology as I should be.” You need to put those feelings aside and get online!

To increase your comfort level using webcam technology, start by:

  • Practicing with your software. Get familiar with the controls so you’re comfortable when it’s time to communicate with others.
  • Next, turn on your computer’s camera or external webcam and look at everything visible on the screen. Make sure your surroundings are clear of distractions.
  • Then, look at your posture. Ensure the camera is positioned at an angle that allows your body to remain comfortably upright, with your head in a neutral position and your eyes looking squarely at the screen.
  • Lastly, practice. Invite someone you trust to interact with you virtually. This will give you the time to make necessary adjustments and get comfortable on screen.

The combination of audio and visual connection will strengthen your relationships and ultimately grow the influence you have in the relationship. Best of all, users are less likely to multitask when you’re on a video call, so it’s more likely that you’ll keep their attention throughout the chat, making your conversation much more effective.

Put your insecurities aside and turn on your webcam. The next time you set up a meeting with a distant client or co-worker, invite them to web call. See for yourself what a difference it makes in the degree of your connection and the depth of your relationship.

Stacey Hanke is the founder and communication expert of Stacey Hanke Inc. She is the author of Influence Redefined: Be the Leader You Were Meant to Be, Monday to Monday, and Yes You Can! Everything You Need From A to Z to Influence Others to Take Action.

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