Send in the cloud: Businesses are increasingly exploring the cost-savings potential of cloud-based VOIP phone systems
Many businesses have long been familiar with the benefits of VOIP (voice over Internet protocol) phone systems, particularly when it comes to their bottom line. Getting off the traditional phone grid can save companies thousands over the long haul, and more and more people are taking the plunge.
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Beyond the Twitter of Social Media Apps
As reported in the pages of In Business magazine.
Now that mobile phones have made the entire world "app crazy," there is growing business interest in social media applications beyond
Twitter,
Facebook,
LinkedIn, and Google+ because so many of them offer real business value. The same tools that have been used to spread consumer and voter revolts also are being used to solidify brand loyalty, a process that is taking on a more proactive dimension.
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The corner store goes high-tech: Mobile devices such as iPads are increasingly doing the work of old-style cash registers
When
Yola’s Cafe, a Madison-based coffee shop, lost its countertop point-of-sale system this past fall after a power surge, it might have looked to owner Lance Ratze like it was time to panic. Unable to easily check out customers and process credit cards, the business was more or less crippled, and Ratze and company were frantically searching for solutions.
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Is Your Info Tech Head Way Up in the Cloud?
As reported in the pages of In Business magazine.
With the exception of health care, perhaps no industry better withstood the Great Recession than information technology. The industry took on added importance during the slowdown, as businesses leveraged their technology assets to maintain productivity with fewer employees, and thanks in part to innovations like cloud computing, that dynamic continues.
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