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Jaimi Brown, Hiebing

IB’s Professional of the Week is the premier way to meet Dane County’s professionals. This week features Jaimi Brown, strategy director/partner, Hiebing.

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1. What are the most challenging and rewarding aspects of your job and why?

The most rewarding aspect by far is the people I get to work with every day. I am constantly inspired by the creative brilliance that surrounds me in both coworkers and clients. In turn, the most challenging aspect is finding ways to harness that brilliance within the parameters of a budget and a timeline!

2. Who do you look up to or admire in business and why?

I’m inspired by the tenacity of female CEOs like Indra Nooyi — leading a billion dollar, global organization while raising two daughters. I had the pleasure of hearing her speak and was humbled by how “real” she was about the sacrifice it’s taken to get where she is. I’m also inspired by women like Liz Wiseman, harnessing a powerful intuition and understanding of human interaction to shape the way businesses coach their employees to greatness. At the end of the day I think this respect centers around all women — everyday women — who aim to break the stereotypes of what’s possible and find a path to success that is all their own (especially the ones without a million dollar paycheck).

3. What has been the high point of your career so far?

I could point back to many different campaigns or creative executions that I have been proud to be a part of over the years. But honestly, returning to work as a mother of two young boys (and totally owning it) has been my biggest accomplishment yet. Finding balance between work and motherhood is a constant struggle. So when you find those (fleeting) moments of balance you feel powerful and unstoppable.

4. Thinking back on your career, what advice would you give your 21-year-old self?

Stop thinking the world revolves around you. Everyone is human. Everyone is dealing with something, just like you. Early in my career I used to take the long hours and constructive criticisms so personally. I expected to be able to deliver perfection with very little experience. If I had to do it all over again I would be less judgmental and more appreciative of the guidance available to me on the journey.

(Continued)

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