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The Test of Time: Anniversary companies put the 'long' in longevity

The Test of Time: Anniversary companies put the 'long' in longevity

The gift of business longevity isn’t simply presented, it’s earned with smart decisions — strategic or otherwise — at several key intervals in the life of a business. In this, our annual toast to Dane County businesses that will celebrate milestone anniversaries ending in a 0 or 5 in the new year, we’ll reintroduce you to several longstanding companies that have continually adapted to changing times and customer needs.

Badger football, workplace fun keep BCP Transportation miles ahead of competition

Badger football, workplace fun keep BCP Transportation miles ahead of competition

If you want proof that Deerfield’s BCP Transportation is not your average trucking company, all you have to do is call the business’s main number any time, day or night. When you do, you’ll be treated to one of the oddest outgoing voicemail messages you’ll ever hear.

Stoughton Trailers’ Wahlin takes the high road through economic challenges

Stoughton Trailers’ Wahlin takes the high road through economic challenges

For most area businesses, the Great Recession was nothing less than devastating. For Stoughton Trailers, however, it was just one terrifying part of a ferocious three-headed monster. The company was already experiencing a brutal downturn before the recession hit its frightening heights in late 2008, having seen a slackening in demand for its signature dry-van trailers starting in 2006.

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