Get to know some of the professionals selected for In Business magazine’s 2014 class of 40 Under 40. You’ll learn a bit about their professional lives as well as some of their hidden talents. In this episode, we feature Kayla Storlid, owner of Kayla’s Custom Cleaning, LLC; Peter C. Osman, owner/attorney with Borakove-Osman, LLC; Sandy Morales, fund development director for Big Brothers Big Sisters of Dane County; Brad Grzesiak, principal/co-founder of Bendyworks, Inc.; and Todd Schmidt, economic development director for the Village of Waunakee.
Jim Signorelli is not a big fan of the elevator speech. It may be the buzzword du jour, the 21st century equivalent of the icebreaker, and the go-to gimmick for everyone from young job seekers to senior salespeople, but for Signorelli, there’s a lot more value in being an authentic author — rather than merely a seller — of your personal story.